
This webinar was organised by The CS Mentor (Ankit Aggarwal), sponsored by ZapScale. The special guest was none other than Rick Adams. Rick is the founder and CEO of Practical CSM.
Practical CSM provides consultancy, training, and certification services for Customer Success professionals - helping them to become both more productive and more effective in their roles. Adams has over 25 years experience of working in the IT industry. Adams’ recent work includes developing and delivering a global
3 December, 2023

Every company appreciates it when clients engage in repeat buying. This indicates that customers are satisfied with the provided products and services.
30 November, 2023

In this article, we talk about efficient marketing with our comprehensive guide on Customer Acquisition Cost (CAC). Learn step-by-step methods to calculate and optimize your marketing budget.
30 November, 2023