ZapScale or Custify

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Simplify Customer Success With ZapScale

ZapScale vs. Custify: How to select the right tool for your CS team

While Custify offers a comprehensive view of your customer success efforts, its capabilities fall short for ambitious SaaS businesses.

True customer success requires uncompromising visibility across all touchpoints. Unfortunately, Custify's limitations can hinder your ability to maximize churn reduction and unlock peak customer lifetime value. Source.

  1. Steep Learning Curve

    Custify offers a wide range of features designed to empower customer success teams. However, mastering these functionalities can be a significant undertaking for new users. While the interface itself is straightforward, the depth of features requires a dedicated learning curve. Hence, for teams seeking a more intuitive solution with a faster onboarding and adoption process, Custify might not be the ideal choice.

    ZapScale Is Designed For Effortless Customer Success

    ZapScale simplifies customer success management with its intuitive linear interface which makes it easy to learn and use, even for new team members. The highly visual, data-rich dashboard provides actionable insights into your business, customer health, and user activity - all at a glance. Built with Customer Success Managers and CS teams in mind, ZapScale empowers you to streamline task management, boost productivity, and empower proactive customer success strategies.

  2. Lack of Global Revenue Dashboard

    Many users find themselves struggling to get a comprehensive view of their revenue performance within the software. This is a critical shortcoming, as users themselves have emphasized the importance of such a feature. Without a centralized revenue view, gaining insights into business performance becomes a cumbersome task.

    Track Business Health And Revenue Metrics With ZapScale

    With our customer success software, you can gain deep insights into NRR, churn, and product usage, and unlock a new revenue stream with Customer Success Qualified Leads (CSQLs). ZapScale empowers you to pivot to a customer-centric model, proactively identify issues, and showcase the impact of CS on business growth – all in one powerful solution.

    Want to know more about Zapscale? Click here.

Customer Reviews: ZapScale vs Custify

Choosing the right customer success software can be tricky. User reviews on platforms like G2 offer valuable insights into real-world experiences. While both ZapScale and Custify boast positive reviews, a closer look reveals a clear winner. ZapScale consistently outshines Custify across key user-rated categories on G2. This suggests a higher level of satisfaction with features, ease of use, and overall value.

General Ratings

Reviews on G2 highlight ZapScale's success in fulfilling user needs. This is achieved through a combination of intuitive design principles and a user-friendly interface. Furthermore, ZapScale offers an expedited implementation process, typically completed within a single day.

ZapScale Custify
Meets Requirements9.29.2
Ease of Use9.59.1
Ease of Setup8.98.4
Ease of Admin8.59.1
Quality of Support9.89.7
Ease of Doing Business9.39.5
Product Direction (%)10.09.4

Customer Information

ZapScale empowers you to gain a nuanced understanding of your customer health. Its pre-built health scoring framework leverages a comprehensive set of 40 key performance indicators (KPIs). This multi-faceted approach provides a deeper and more insightful view of your customer base. Furthermore, ZapScale's customizable playbooks and intuitive segmentation capabilities enable you to tailor your customer engagement strategies for maximum effectiveness.

ZapScale Custify
Customer Health Scores9.29.4
Customer Monitoring9.39.5
Customer Profiles8.88.9
Customer Segments8.89.4
Product Engagement8.88.9


ZapScale equips SaaS businesses with a powerful AI model to predict churn and identify upsell opportunities. ZapScale's customer success platform analyzes customer behavior across more than 40 data points, enabling proactive intervention to prevent churn. Additionally, ZapScale helps businesses discover upsell potential, empowering them to optimize customer success strategies and drive revenue growth.

ZapScale Custify
Churn Risks9.89.1
Upsell Opportunities9.18.7
Custom Triggers9.28.9
Machine Learning8.57.7


Customer reviews on G2 suggest that ZapScale outperforms Custify in several key areas. Users report that ZapScale better meets their business needs and offers superior ongoing product support. Additionally, reviewers express greater satisfaction with ZapScale's development direction, feature updates, and product roadmap compared to Custify.

ZapScale Custify
Reporting & Dashboards9.08.7
API & Integrations9.39.1
Data Imports & Export Tools9.08.6
Workflow Capability9.28.9
Data Security9.49.5
Performance & Reliability9.59.3
User, Role & Access9.49.0

ZapScale’s Different

We’re the easiest customer success platform out there. Here are 8 compelling reasons why:
Seamlessly integrate your apps with ZapScale's intuitive integration wizard. No need for specialized consultants or extra expenses.
Monitor customer health effortlessly with ZapScale's 40 pre-built KPIs. Integrate data from multiple apps and start tracking within a day, saving you valuable setup time.
Accurately predict churn and upsell using ZapScale’s unmatched AI capabilities, giving you valuable insights from the get-go. Get a comprehensive view of your customers and users for unparalleled insights.
Onboard in just 1 day with our dedicated onboarding team. Our team offers dedicated support for six weeks to help you make the most of our platform.
Streamline CS operations with 50 pre-built playbooks and customizable success plans, tailored to meet your unique requirements
Navigate easily with a thoughtfully designed, highly intuitive UI to make your job as simple as possible.
Unlimited user access within your organization without any hidden charges. ZapScale prioritizes transparency and affordability.

ZapScale vs Custify Features Comparison*

Detail Feature List ZapScaleCustify
Customer Information

Customer Profiles

Pre-built, customizable customer profiles

Customer Health Scores

40 pre-built KPI driven world's deepest customer healthManual. Rule based. Imperfect

Customer Monitoring

Customer Segments

Pre-built, customizable customer segmentation

Product Engagement

Full-stack support for pages visited, time spent and features adopted

Product Feature Usage Tracking

Drag and drop pins on your product to track feature adoption

Product Outcome Tracking

API-driven data ingestion of product outcomes that become health KPIs and churn predictors using AI

Historical Trends of Customer Data

You can lookback to any day/week/month/quarter/year in the past to see the customer data snapshot at that time

Historical Data Retention

InfiniteDepends on your package

User Health Scores

10 pre built KPI driven world's deepest user health

Multi-tiered Customer Data Hierarchy

(Group -> Organization -> Location -> Product etc.)

Supports any depth of customer-level data hierarchy

Add custom fields


Health Trend Analytics

Health aggregated daily, weekly, monthly, quarterly and yearly. Trends available at all these time slicesOnly point in time data visibility

Net Promoter Score (NPS)

Customer Satisfaction (CSAT) Score

Business Growth Trends

*This research was collated from a variety of authoritative sources. If you have any feedback, please reach out to us at

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