CATEGORY > Customer Lifetime Value

What is Customer Lifetime Value? How to measure it?

19 November, 2023 4 min read
What is Customer Lifetime Value? How to measure it?

ABOUT THE AUTHOR

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Shivam Kharwal

Shivam Kharwal is the Content Head at ZapScale. He has over 5 years of experience in building brand identity and online presence through the creation and distribution of multimedia content online.

Popular from Customer Lifetime Value

What is Customer Lifetime Value? How to measure it?

What is Customer Lifetime Value? How to measure it?

Simply put, Customer Lifetime Value (CLV) is the estimated net profit a company can expect to generate from a customer throughout their relationship.

19 November, 2023

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