Can a 1% reduction in churn result in a 38% increase in ARR?

23 April, 2022 5 min read

ABOUT THE AUTHOR

Mausmi Ambastha

Mausmi Ambastha is a 2X SaaS founder who built, scaled, and sold her first SaaS start-up ThreadSol in 2019. Mausmi is now building ZapScale, a customer success platform to make CS 10x easier for SaaS.

Popular from CS Data Diaries

5 Unique Challenges of a SaaS Start-up

As a SaaS Start-up founder my life is filled with challenges every day. These are the five challenges that I feel will create the difference between becoming a unicorn or a sweetcorn!

23 April, 2022

Can a 1% reduction in churn result in a 38% increase in ARR?

When I started working on my Customer Success startup ZapScale my first thought was why should anyone spend on Customer Success and what value it brings.

23 April, 2022