Mausmi Ambastha is a 2X SaaS founder who built, scaled, and sold her first SaaS start-up ThreadSol in 2019. Mausmi is now building ZapScale, a customer success platform to make CS 10x easier for SaaS.
While a CRM can effectively automate the sales process to save time, and effort and improve sales performance, is it a suitable tool for customer success?
Product analytics tools are great! They help businesses to track and analyze customers' interaction with their product and its various features. They can also effectively help in improving product adoption.